Event Planner Cover Letter

If you’re a detailed planner with a penchant for planning events, your skills are in high demand for coordinating events like business conferences, festivals, and weddings.

But you need to pair your event planner resume with an outstanding cover letter to show employers you’re who they’re seeking.

Follow these three tips to craft an event planner cover letter that increases your chances of landing your dream job.

Highlight event planner skills

As an event planner, you’ll spend most of your time discussing event details with stakeholders, visiting venues, and negotiating contracts with vendors.

So employers need you to have a good balance of hard and soft skills so that you can organize successful events. Show them you can keep up with this job’s fast pace by emphasizing critical event planner skills in your cover letter.

For example, organizational skills and attention to detail are required soft skills for complying with a venue’s hosting regulations, managing budgets, and reviewing paperwork and invoices.

Here’s a list of valuable event planner skills to highlight:

• Adaptability
• Creativity
• Time management skills
• Coordination
• People skills
• Interpersonal skills
• Communication skills
• Decision-making
• Problem-solving skills
• Multitasking
• Prioritization
• Leadership skills 
• Networking
• Teamwork
• Database software (Microsoft Access and NFS Rendezvous Event Booking)
• Customer relationship management (CRM) software (Blackbaud The Raiser’s Edge, Oracle Eloqua, and Microsoft Dynamics)
• Project management software (Oracle Primavera, Microsoft Project, and Planstone)

Research the company

Before you begin writing your cover letter, gain a sense of what an organization is seeking.

Doing some research shows employers you’re serious about the role. It also proves you’re detail-oriented, which is a core competency for event planning.

Use this information to tailor your cover letter to the organization, aligning your strengths with its needs.

For example, if you’re applying to a small event planning firm, you can talk about your experience staying within budget and negotiating contracts with vendors to reduce costs.

Emphasize your problem-solving skills

Event planners organize events and ensure everything goes according to plan. So you need to show employers they can rely on you to successfully plan and execute an event.

In your cover letter, emphasize your problem-solving skills to show them you can coordinate a successful event — even if a curveball is thrown your way.

For example, talk about working with a client who reduced the budget midway through the planning process and how you cut costs by reaching out to your network of local venues and service suppliers.